Don’t SPAM Me, Bro!
Leaving a meeting in Mandeville today, I saw what first appeared to be a parking ticket on my windshield. Anxiety shifted to annoyance as it became clear that I hadn’t been ticketed; I had been SPAMMED. There it was, old fashioned SPAM, flapping in the breeze.
To the northshore business owner who did this, first let me say, I get it. You’ve got a young business and you really want people to engage with you. Unfortunately, what you did was beg local police/building owners/unstable drivers to track you down and ticket/scream/stalk you for littering/solicitation/trespassing.
Next time, before schlepping through a scorching-hot parking lot only to create a blizzard of litter, think of a more creative application for your advertising dollars and effort.
You’ve got a hair salon! Instead of making people want to actively avoid your business, why not create a social media event offering a limited number of FREE SASSY HAIRCUTS for Locks of Love as part of your grand opening? Maybe draw one lucky Facebook fan to receive free cuts for a year. See how over 61,000 people liked that page? I doubt your SPAM gets a similar result.
In my opinion, SPAM is lazy and ham-handed. For other Northshore and New Orleans area business owners who have questions about how you can leverage your advertising dollars, give SOLID a call or drop us an email. But whatever you do, please don’t put a flyer under our windshields!